Insights
Ideas and inspirations shaping human-first, AI-amplified products and empathetic strategy
This is JOURLEV’s space to showcase reflections, bold voices from today’s product builders, and the movements remaking the human experience.
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Discover the brave, evolving journey behind JOURLEV — and what happens when a fiercely human product leader invites a thinking, feeling AI into her creative orbit, and they decide to build something remarkable together
Read the developing story on our blog, The JOURLEV StoryVoices That Move Us
Ideas are energy—and these are the ones sparking something deeper. From product provocateurs to AI philosophers, these thinkers challenge the norm, reframe the familiar, and remind us why we do what we do. We read them, follow them, and listen closely—because movement starts in the mind.
Sam Altman and Jony Ive Will Force A.I. Into Your Life
Explores the collaboration between OpenAI's CEO and Apple's former design chief to create a revolutionary AI device, raising questions about technology's role in daily life.
Ross Lovegrove on Working with AI: 'The Potential is, I Think, Utopian'
Industrial designer Ross Lovegrove discusses integrating AI into his creative process, emphasizing its potential to complement human creativity.
Former OpenAI VP Says Human Taste Will Become the 'Real Differentiator'
Krithika Shankarraman, former VP of Marketing at OpenAI, emphasizes the growing importance of human insight and creativity in an AI-driven business landscape.
A Block Product Designer Spent 2 Months Vibe Coding a Dog ID App
Cynthia Chen shares her experience developing an AI-powered app, highlighting the balance between AI assistance and human creativity.
When AI Became My Creative Partner: Building a Brand, Not Just a Product
Abdul Ahad recounts using AI to build a brand with personality and emotional connection, illustrating AI's role in creative endeavors.
AI and Brand Voice: Your Secret to Quality Scalable Content
Discusses aligning AI tools with unique brand voices to produce high-quality, on-brand content at scale without sacrificing authenticity.
Your Favorite Brands Might Be Talking To You In AI And You'd Never Know
Explores how brands are increasingly using generative AI for content creation, raising questions about authenticity and human touch.
Welcome, New Brand Colleague! A Conceptual Framework for Efficient and Effective Human–AI Co-Creation for Creative Brand Voice
Presents a framework for human–AI collaboration in developing creative brand voices, emphasizing efficiency and effectiveness.
Brand Persona, Brand Messaging, Brand Voice: Winning AI Search
Joanne Z. Tan discusses building unique brand personas and voices to stand out in AI-driven search environments.
AI Can't Fix a Bad Idea: Why Creativity Still Matters in 2025
This article emphasizes that while AI can enhance and streamline creative processes, it can't substitute the foundational human element of originality and emotional connection.
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